Market Research
- Competitive Market Analysis
- Land Feasibility Studies
- Product Design
- Pricing Recommendations
- Troubleshooting:
Re-working Problem Projects and Inventory Marketing Programs - Standard Features
- Consumer Surveys
Community Planning
- Architectural Guidelines
- Land Plan Direction
- Establishing Plan Formats
- Product Mix
- Plan Critiques
- Plotting and Streetscenes
- Value Engineering
The Marketing Plan
- Identify the Target Market
- Identifying a Project's "Unique Selling Proposition"
- Logo and Project Positioning
- Interior & Landscape Design Supervision
- Promotions and Community Relations
- Social Media
- Internet Marketing
- Point of Sale
